Let's take a look into the future. If the image you think of when someone mentions Superman is
the muscular body with a yellow and red diamond shaped crest in the chest, red
Speedo, boots and cape over a tight blue suit, perfect hairdo and angel face,
you may be disappointed. The real
Superman that will be around us soon will be everything but that, at least in
most cases. In fact, you will likely be
part of the new Supermen and Superwomen army coming up.
Don’t expect a being from outer space either, who was lucky
to land in a place where his natural power became super in comparison to normal
humans. The new Supermen will be
technology made. Driven by the human
impatience with the lagging interaction with technology caused by an unfit
“middleman”. This middleman which is
completely inadequate to handle the speed demanded by the virtual, lightning
fast world is, well, your body! Have you
noticed lately that the devices we carry today are capable of unimaginable
things and that the biggest issue we have making them more effective is the
fact we still need to touch or talk to them to make something happen?
Did you ever remember you had to send a message or needed
some information while in the middle of something else, let’s say driving or
taking a shower or in a business meeting?
You had to make the unacceptable decision to give up and let the
opportunity pass. In some other cases
you tried to reach to the phone while driving to eventually decide it was not a
good idea after almost hitting the car in front of you? Well, you are ready to become Superman and
accept the implications.
If our body is not fit to what is required in this new
world, what is the rational decision to make?
You may say retire the body, which as we saw in the movie Matrix it is a
possible concept that may be developed overtime. However, I believe there will be a short-term
solution that will bridge us to that future.
Connecting the device directly to our brain. Bypassing and upgrading the human body
instead of retiring it will be the intermediate stage.
You will become our 21st century version of the
Man of Steel. Not as colorful and
romantic. Instead, a more realistic
version of the comic books. You will be
able to multitask without the annoying interruption of reaching to a
device. Think and it happens! Need to instant message during the meeting to
get the latest update? Done. Need to make a calculation that would be
impossible without a calculator?
Done. Need to call or text
someone while driving without losing sight of the road? Done.
Research the internet for knowledge, play an interactive game, read a
book, send a message, order pizza, get the latest football scores? Done, done, done. Nothing else needed other than to think about
it.
Along with that there will come the interface with bionic
arms, legs, exo-skeletons, etc. You have
become Superman. However, anywhere there
is one, there is also kryptonite. In our
case our internet bills. Don’t pay them and
you’ll get dumb and weak, and you may find yourself frozen in the middle of the
street trapped in your shiny Superman suit begging for help.
This transformation will open all sorts of business possibilities. Imagine the possibility of marketing on the
spot directly to someone’s brain! How
about all the data that can be collected.
Today’s Big Data concept will pale in comparison to what is coming, so
much so we should call it Not Really that Big of a Data. But this is content enough for a whole new
blog!
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